Ctrl Alt, a leading financial engineering and tokenization platform that utilizes blockchain technology, with offices in the UK and Ireland, has set up its office in Dubai UAE in DMCC ( Dubai Multi Commodities Center), after partnering with Emirates NBD. It intends to serve Dubai initially as it plans expansion into MENA region. ‍

Launched in 2022 by Matt Ong (formerly of Morgan Stanley and Credit Suisse) to improve access to different assets through the power of tokenization, Ctrl Alt has since become one of the leaders in the tokenization space.

The company will initially focus on Dubai already partnering with Emirates NBD.

‍As per the press release, this expansion is driven by Dubai’s momentum and focus to accelerate the integration of tokenized assets across a variety of use cases and clients. Having already achieved significant success in the UK and Europe with $150m of assets under management, Ctrl Alt aims to replicate and expand upon this in the UAE.‍

The region will be led by Robert Farquhar, previously Senior Executive Officer at Prypco, a leading real estate and fractional real estate provider. Ctrl Alt has already tokenized a residential house in the UK and will look to further innovation of the real estate industry and other asset classes in Dubai and beyond. ‍

Founder and CEO, Matt Ong stated, “‍ “The momentum in Dubai has been remarkable, making it a natural choice for our third office. Dubai is going to be at the forefront of tokenization and I’m thrilled for Ctrl Alt to be part of that journey. With Robert’s experience and his proven track record in the region, we look forward to deepening our presence and working more closely with our clients here.”

Robert Farquhar added, ‍ “Joining and launching Ctrl Alt in Dubai is an incredible opportunity. Ctrl Alt has already paved the way for tokenizing real-world assets in the UK and Europe. Their expertise in financial engineering, combined with cutting-edge technology, is exactly what Dubai needs to further its ambitions as a leader in this space.”

This comes at the heels of an announcement by Xalts, a UAE based Fintech firm specializing in tokenization, collaboration with Avalanche to bring more enterprise-grade real world asset tokenization solutions for institutions.

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Emirates NBD the creator of Liv, UAE’s first digital bank has signed a Memorandum of Understanding (MoU) with Ctrl Alt, B2B alternative asset solutions provider, to explore infrastructure solutions related to tokenization of real-world assets. The MoU was signed at the Dubai FinTech Summit by Marwan Hadi, Group Head of Retail Banking and Wealth Management at Emirates NBD and Matt Ong, Founder and CEO, Ctrl Alt.

As per the press release,digital Assets represent a trillion-dollar asset class and the opportunities for future innovation and market opportunities within it are considerable. Liv is enthusiastic about championing the next generation of investors and is collaborating with Ctrl Alt to ensure they remain at the forefront in offering diversified and sought-after products. With the support of Ctrl Alt’s infrastructure, Liv aims to explore avenues to grant their customers access to the burgeoning tokenized asset sector.

Several surveys have indicated changing investment patterns amongst millennials and Gen Z. A report on Middle East Investment Trends by Lombard Odier indicated that younger investors hold strong, positive long-term investment convictions. Additionally, 60% also expressed a strong preference for private market assets, including private equity, private debt, real estate and infrastructure. Further, Gen Z are investing at a higher rate and earlier age than previous generations. According to an Oliver Wyman Forum survey, almost half of Gen Zers invest in the stock market and they are 45% more likely to start investing by age 21 than millennials and two to four times more likely than Gen X and baby boomers.

Marwan Hadi, Group Head of Retail Banking and Wealth Management at Emirates NBD, said: “Liv is the first bank in the UAE to explore offering tokenised real-world asset investing opportunities to customers, and we are delighted to co-partner with a leading infrastructure provider such as Ctrl Alt for this initiative. As the innovation incubator in Emirates NBD Group, Liv has always remained at the forefront of digital innovation, seeking to collaborate with partners to explore and experiment with technologies that are in demand globally and in the UAE.”

He added: “According to a report by the Boston Consulting Group, asset tokenization will expand into a USD16.1 trillion business opportunity by 2030. Coupled with the growing demand for alternative investment avenues from millennials and the next generation of investors, this represents an opportunity for us to explore the potential of this domain, aligning with our vision to be the most innovative bank for our customers, people and communities.”

Pedro Sousa Cardoso, Chief Digital Officer, Retail Banking and Wealth Management, Emirates NBD, said, “Tokenization is considered the future of financial markets, offering benefits such as lower costs and reduced settlement times. As pioneers in technology adoption in the region, we are actively exploring the tokenization space to maintain our competitive edge against more agile fintech companies. Our exploration of solutions related to tokenized real-world assets further builds on Liv’s aspiration to serve our Gen Now customers by providing a range of innovative and in-demand products to meet their financial needs.”

Matt Ong, Founder and CEO, Ctrl Alt, added, “At Ctrl Alt, we are passionate about providing accessible infrastructure solutions to the thriving tokenized asset sector from Digital SPVs to Fund Structuring.

We are really excited to be partnering with Liv who are paving the way for tokenized real-world asset investing. Liv truly represents the future of banking with its clear customer-centric focus on innovation and is waving the flag for the next generation of investors who are demanding diversification. We are excited about the opportunity that this partnership will bring to their customers and cannot wait for what is to come.”