KSA Bold Group, a creative advertising agency, has partnered with King Abdulaziz Foundation for Research and Archives ( Darah) to bring Saudi National day to the Decentraland metaverse.

For Saudi Arabia’s 92nd Saudi National Day Celebration, participants will experience Saudi Culture in a new digital realm, the metaverse. The virtual Saudi National Day celebration will begin on the 22nd of September until the 24th of September 2022.

For this pioneering initiative, The Bold Group collaborated with King Abdulaziz Foundation for Research and Archives (Darah) to make the user experience come to life. This strategic partnership will enable an authentic immersive experience as both Darah strive to make Saudi Arabia’s history and culture accessible to the world, and to educate future generations on the full breadth of the Kingdom’s great heritage.

 Abeer Alessa, Co-Founder and Chief Executive Officer of The Bold Group said, “We are activating the metaverse in an impactful way by paying tribute to Saudi National Day. Fusing our past with our future, we are honouring the storied history of the Kingdom, preserving our heritage and displaying it with pride for people to engage with in the new digital realm.” Our focus has always been to bring value to our partners and community, and this unique experience paves the way for others to discover exciting new opportunities in the market. In line with the Kingdom’s transformative outlook for the Vision 2030, The Bold Group embraces the change and strives to be the pioneer of new and emerging technologies in the digital sphere.”

The Bold Group’s multi-faceted Saudi National Day experience in the metaverse will be held on the ‘Decentraland metaverse. It will feature multiple layers of Saudi culture in an open-air museum, with each level displaying various representations of the beauty of Saudi Arabia. The experience will also feature exclusively tailored Saudi national attire, created and inspired by the different regions of the Kingdom. These iconic pieces will be made available as wearable NFTs for event visitors. The Bold Group will also be providing the POAP (Proof of Attendance Protocol) as a limited edition collectible NFT for users to showcase with pride their participation in the world’s first Saudi National Day metaverse celebration.

Ziad AbuRjaily, Creative Technology Director in the Bold Experience Unit said, ” The idea to usher the Saudi National Day, a historically traditional celebration, into the new era of technology was inspired by the challenge of convening people across the Kingdom’s 13 different regions to celebrate Saudi Arabia in one virtual space.”

UAE University of Sharjah has launched a research project aimed to develop a blockchain metaverse system to preserve the UAE culture and heritage. Working with BSV Blockchain Association, the University of Sharjah plans to retain ownership of UAE culture in the form of digital assets, and then develop an NFT and physical marketplace where users can exchange physical originals as well as NFTs all in a metaverse environment.

Prof. Maamar Bettayeb, Vice Chancellor for Research and Graduate Studies at The University of Sharjah noted that this was a very pragmatic use case utilizing technologies such as Blockchain, metaverse and NFTs. He states, “The University is serving the community and UAE’s national economy by implementing the vision of the Emirate of Sharjah as well as the UAE in documenting and preserving our history and heritage in both tangible and intangible formats.”

 Mr. Jimmy Nguyen, Bitcoin Association for BSV Founding President, added “We are very excited and pleased with the partnership with a premier institution in the UAE such as the University of Sharjah to develop an innovative solution that utilizes the latest technologies to preserve the nation’s values and history in UAE and the region. Launching a new start-up will help in creating many jobs for the new technology graduates and create new economy for trading antiques, historic and modern artworks in a digital format and in virtual marketplace as NFTs”.

Dr. Mohamed Al Hemairy, the leading researcher at the University of Sharjah explained, “UAE has a very wealthy culture and human heritage, characterised by numerous physical inheritances. Yet new generations and expatriates don’t know much about it, that is why we researched how we could deploy Blockchain to preserve the intellectual property and ownership of the Emirati’s Families inherited treasures and to design a virtual art gallery for the Arabic and Islamic culture, heritage, antiques, historic and modern artworks in a state-of-the-art digital format. These would be digitized in the form that would retain its intellectual property through Non-Fungible Tokens [NFT].”

The heritage and culture of the UAE will be in a virtual art gallery in the Metaverse built on BSV Blockchain.  

Mr. Muhammad Anjum, the Head of the BSV Hub for MESA, commented “Developing relationships and supporting the academic institutions is a key goal of our regional BSV Hub and an impactful way that the blockchain technology can grow in the Middle East. The University of Sharjah has brought a very strong use case to utilize the powerful features of the BSV blockchain. The Dubai Metaverse Strategy is an innovative initiative and a key step towards making UAE the first country in the world in the field of adoption and use of the metaverse. We are confident that we will see numerous engagements between BSV Ecosystem, and the University of Sharjah soon.”

Two professors at Qatar university came together to build a blockchain network from scratch that would not only be utilized as a ledger but also as a super computer. They named it Maxya given that its consensus mechanism creates added value by solving optimization problems for business.

Lebanese-Canadian national Mazen El Masri, Co-Founder and CEO and  Syrian-French national Karim Yafi, CO-Founder and CTO, of Genesis Technologies, the tech company which developed Maxya, both Associate Professors at Qatar University started their project three years ago with a $2.6 million fund for an applied research program from Qatar National Research Fund, today they have launched MaxYa test net and are testing it with Qatar’s local sectors.

The duo developed their consensus mechanism which they called “Proof of Useful Work”.  The Proof-of-Useful-Work (PoUW)” is an alternative mechanism for transaction validation that repurposes the squandered computing resources to beneficial use. Their main premise was to replace the mathematical puzzle, which constitutes a fundamental part of the (PoW) Proof-of-Work mechanism, with NP-hard optimization problems whose solutions benefit the participants of the blockchain.

The PoUW prototype received interest from investors and customers which led Qatar University to register its Qatar University Holding Company (QU Holding) as a commercial umbrella for supporting the spinoffs of QU faculty. Genesis Technologies is their first spin off.  Qatar University currently owns 10 percent of Genesis Technologies.

Al Yafi explained to Laraontheblock the nature of their PoUW platform, “We wanted to develop a blockchain where the computation power necessary to maintain the validation of Blockchain to solve useful problems would give the blockchain a meaning beyond just hash values. Instead of spending a huge amount of energy and computation power to create a block, which once created is useless, we want to use the computation power for something useful, where miner who finds the solution, i.e. the block, gets rewarded.”

Maxya blockchain platform, which can be a permission or permissionless based blockchain, solves very difficult mathematical optimization problems. Examples can include portfolio optimization, scheduling, supply chain management routing, optimizing port operations, genetic sequencing and precision medicine and many more s. As Al Yafi explains, “The problem is given to the miners that then compete fairly amongst each other to solve it, it includes trial and error, and there is a randomness which keeps the network fair. The First miner to come up with a useful solution is rewarded. The Solution becomes part of the block. It is very secure because in order to hack the blockchain they have to solve all the problems that will happen after the block is hashed.” The first use case for Maxya PoUW was a useful output for a maritime transportation problem.

An interesting feature of Maxya blockchain is that anyone with a regular laptop can participate as a node. So whether you have a supercomputer or a laptop both can equally compete. El Masri states, “For the first time it is not the one with the better hardware that has a better chance of mining a block, but it is more democratic, everyone has a chance. This method reduces energy consumption which is good. But MaxYa becomes carbon negative when its consensus mechanism solves optimization problems in industries like supply chains and logistics. We proved that MaxYa can minimize the movement of cargo ships and at the same time reduce shipping cost and time on shippers. This is when MaxYa can become carbon negative. We are carbon negative because not only do we use minimum energy we also offer a useful solution which offsets the energy we do use. If launched with sufficient optimization problems to solve, MaxYa can use less energy than Polygon.”

Currently, Maxya Blockchain can carry out around 300 transactions within 8 seconds. While the block is heavy because it contains the solution being worked on, the team is compressing the data to make it lighter. Transactions happen on-chain, while data files are embedded in Maxya’s off-chain distributed cloud system.

Maxya’s prototype is in test net phase using a logistics problem. Yafi tells LaraontheBlock, “We are planning to utilize Maxya for logistics optimization with partners in Qatar. We also plan to help optimize stowing on ports. At the same time we are in conversations with entities in the USA to optimize sequencing for precision drugs and in Canada to launch MaxYa globally. Maxya can solve a range of problems. This means the value of Maxya as a blockchain is not just in managing transactions, but providing valuable solutions. It is a ledger and a decentralized computer.”

The founders envision that Maxya will be the blockchain that can fully support Web3 environments, given that miners are incentivized and the more the incentives the more sustainable the blockchain. Eventually both founders believe that at some point Maxya will move to become a public blockchain, with an open source code and Genesis Technologies will continue to build solutions on top of Maxya.

Al Yafi states, “ At the moment Maxya’s source code is closed as we register a couple of IPs and patents, but in the future if we want it to grow, we will have to make it public, Genesis technology will continue to be a part of the community, and we envision both private and public versions of Maxya.”

In terms of the recent Qatar Blockchain Blueprint, Yafi emphasizes, “We are at the center of this initiative and have been for the past five years, we have partners and strong cooperation from Qatar Financial center and various Ministries.”

Henk Jan Hoogendoorn, Chief Financial Sector Officer at Qatar Financial Centre Authority stated on LinkedIn, ” We are very proud of Qatar’s Blockchain development called Maxya, developed by Genesis Technologies and Qatar University and their team. Qatar Financial Centre ( QFC) and Qatar Fintech Hub are supporting them to commercialize Maxya to government and financial institutions.” 

UAE based MetaEssence launches the world’s first specialized G2B2C (Government to Business to Consumer) utility-based Web3.0 and Metaverse solutions provider.  

MetaEssence focuses on Web3.0 & Metaverse enablement through three main business domains: digital health, digital economy, and sustainability. Introducing innovative solutions to accelerate the government agencies and organizations’ digital transformation, and contributing to the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai to cement the UAE’s position as a global capital for the digital economy. 

Fatma ElSafty, Founder and CEO of MetaEssence, states,” Our vision is to enable simplified, secure, and reliable access to a wide range of Web3.0 & Metaverse solutions where our customers find synergies between their services and securely execute transactions with a business value add. At MetaEssence We emphasize our products value and end results. All our products are blockchain agnostic and we are very keen on building long-term partnerships through a well-established transaction-based model.” 

MetaEssence’s solutions for Digital health and specifically medical tourism will introduce a better patient experience using smart contracts, where patients will have secure access to quality healthcare providers anywhere in the world. Via Metaverse and mixed reality; patients can simulate their experience while the advantageous environment for smart contracts between patients, providers, and payers in the overall system will eliminate many touch points through a more simplified, secure, and patient-centric solution. Thanks to blockchain, Web3.0, and Metaverse technologies to make this possible.

 MetaEssence is planning to launch this year “MetaEssence Heroes Program” to leverage MetaEssence Superheroes group of Worldwide experts in Web3, NFTs, Crypto Risks, regulation, Data Security, blockchain, Mixed reality, and Metaverse to train the new heroes on the “why” and “how” to use these technologies in their organizations.

Headquartered in Egypt with a presence in the UAE, Pravica, the everyone-to-everyone communication platform, offering a native Web 3.0 Blockchain-enabled unified, secure and privacy-compliant messaging platform, has launched the first DcFi (Decentralized Communications and Finance) platform under the name Pravica Club.

The platform is an extension of what Pravica has already been working on for the past three years. Pravica applications, built on Stacks Blockchain and secured by Bitcoin, has developed and launched a completely decentralized Web 3.0 communications platform that can be utilized by both enterprise and individuals securely and easily. Pravica is one of the very few in this sector that offers live products, the Pravica Messenger for mobile devices and now Pravica club.

Mohamed Abdou, Founder and CEO of Pravica explains, “Today there is a high demand for decentralized secure and private communications applications. Projects of this kind have already raised millions of dollars, even though they have yet to build something. At Pravica we are aware that building in Web3 is not easy, especially when it comes to communications apps because of the large amount of data coming in and out, that is why we started early on solving all the problems using a different stack of tools to ensure we have a highly scalable and easy to use the product. We have a great advantage and are offering tangible products.”

The Pravica Club is the first DcFi platform offering several interesting features. It is a DcFi platform because other than allowing for Web3 and native crypto conversations it also offers seamless in-chat payments and stacking pools similar to most DeFi applications out there.

The crypto-native decentralized messaging features include:

Users of Pravica Club are on-boarded with their decentralized identity from BTC domains which are registered through a smart contract on Stacks Blockchain, secured by Bitcoin. No email, phone number or any personal information is required.

All messages are encrypted. Messages can be cryptographically linked back to the crypto wallet by signing special messages with currently the Hiro wallet. In the future, Pravica is working to enable full functionalities of wallet-to-wallet conversations, as well as enabling users to invite others using wallet addresses for full interoperability.

Gideon Greaves, Managing Director CV VC Africa, says, “Pravica club is truly disrupting the way we communicate online. It’s only a matter of time before the web3 community moves away from centralised communication platforms. I believe Pravica club is where they will go. The features, secure platform and team within Pravica are world-class.”

Users don’t need to copy and paste NFTs to be used as profile pictures, but instead, extract the NFT from their wallet and showcase it as a verified avatar. The NFT is authenticated by each user’s wallet. In the future, these NFT avatars will be utilized to unlock other offerings in Pravica Club.

Users can send cryptocurrency payments, as likes, and enter stacking pools. Content creators can thus monetize their content through “Write to Earn” or “Create to Earn”, just like predecessors “Play to Earn”.

One of the biggest and unique features of the Pravica Club is the “eternal message”. Users in Pravica Clubs or in Pravica messenger will be able to extract a text of 1024 characters and mint it as an eternal message. The eternal message takes the form of an NFT. The ramifications are huge, Eternal messages can be used to save and engrave personal moments, like the first time someone said “I love you” or even business agreements or historical statements.

Mohamed Abdou, Founder and CEO of Pravica, explains, “We are empowering the Web 3 creator economy. This is especially relevant in the era of the Metaverse where individuals will need decentralized identities, secure communications and P2P financial transactions. DcFi, presented as Pravica Club, is the gateway towards a truly Web 3.0 creators economy.”

OpenNode, a “Bitcoin-as-a-payment-network” infrastructure company, has started testing a Bitcoin payment processing and payout solution in Bahrain, with the Central Bank of Bahrain’s regulatory Sandbox.

OpenNode intends to provide the infrastructure to help the country grow its economy and will showcase why Bitcoin is synonymous with better business.

Bahrain was one of the first to grant a crypto exchange license to RAIN crypto exchange and since then has accepted in Binance and others.

The CBB authorized OpenNode to participate in the new Regulatory Sandbox Framework that allows FinTech firms to test their ideas and solutions in the Kingdom.

OpenNode intends to bring payment innovation to Bahrain in using Bitcoin. 

Afnan Rahman, CEO and Co-Founder at OpenNode, stated”This is a watershed moment for the people of Bahrain, the Middle East and the Bitcoin economy as a whole. OpenNode’s leading Bitcoin infrastructure solution continues to pave the way for countries, governments and reputable financial institutions to adopt the Bitcoin standard and transact on the lightning network.”

OpenNode  is currently active in more than 160 countries around the world.

Dalal Buhejji, Executive Director – Investment Development for Financial Services at the Bahrain Economic Development Board said, “We are proud to have worked with the Central Bank towards establishing a strong financial services ecosystem within the Kingdom of Bahrain. As a country, we have always been ahead of the curve in adopting Fintech solutions thanks to our regulator’s flexibility and forward thinking. Financial services is an important sector within our economy, and fintech platforms such as the one soon to be tested by OpenNode are essential to ensure we continue to innovate while simultaneously adhering to best regulatory measures.”

Abu Dhabi Global Market (ADGM), the International Financial Centre in Abu Dhabi, announced that its financial regulator, the Financial Services Regulatory Authority (FSRA), has published Guiding Principles on its approach to virtual asset regulation and supervision as a way to outline its expectations for the asset class and service providers in the sector.

The principles state the FSRA’s risk appetite and priorities for the sector, with each principle covering one of the key pillars of ADGM’s holistic approach, which includes a robust and transparent regulatory framework; high standards of authorization; preventing money laundering and other financial crimes; risk-sensitive supervision; enforcement powers for regulatory breaches; and its commitment to international cooperation. They will therefore be of particular relevance to potential applicants to ADGM and other regulators with an interest in this area.

As per the document, The FSRA’s risk appetite for VA activities is such that it will only admit operators to its jurisdiction who at the outset can unequivocally meet the transparent, high standards outlined in its framework. This will maintain the best-in-class reputation of the ADGM ecosystem and instil market confidence to promote growth and investment. 

In addition the document discusses stablecoins, ADGM will only permit those tokens where price stability is maintained by the issuer holding the same fiat currency it purports to be tokenising on a fully backed 1:1 basis. This therefore currently prevents the use within ADGM of other types of stablecoins, such as algorithmic stablecoins.

Emmanuel Givanakis, CEO of the FSRA, said, “These guiding principles will provide greater clarity to investors, other regulators, industry and the wider public of our approach to regulation in this area and key expectations we have set on current virtual asset service providers in ADGM and potential applicants. They also outline the tools we have at our disposal to mitigate the material risks that are born from these activities and the regulatory powers to identify and act upon any misconduct. Consistent with the FSRA’s broader strategy to align with international best practices, these principles make clear the high standards of our framework at a time of increased volatility and regulatory focus.”

Blockchain.com announced on twitter that it has signed an MOU with Dubai Virtual Assets Regulatory Authority ( VARA)which they say means that soon both retail and institutional clients will be able to access Blockchain.com through Dubai UAE.

The post goes on to add that crypto investors in Dubai and its surrounding regions will soon be able to experience Blockchain.com’s full suite of retail and institutional brokerage tools including custodial services, an exchange, and OTC crypto brokerage services for institutional clients.

Blockchain.com also noted that they are opening a local office and will be hiring in the region. As they stated, “We are also actively pursuing a local Minimum Viable Product license, followed by a full license as soon as it becomes available.”

Already Blockchain.com is licensed in the U.S. and several other European jurisdictions, and is actively pursuing a license in Germany, Netherlands, France, Spain and Ireland. Blockchain.com is valued at $14 billion. 

To date VARA has licensed Binance and FTX with a fully regulated MVP License which is what Blockchain.com is seeking to have. In addition VARA has provided BitOasis, ByBit, CoinMena, CoinMetro, Crypto.com, GCEX, Huobi, MidChains, Rain and OKX with preliminary licenses.

VARA has yet to make an announcement with regards to Blockchain.com

As International crypto exchanges expand their regulatory territory with some hiring, others such as regional crypto exchange RAIN continue to reduce their employee base. RAIN announced a reduction of 20 percent of its workforce in the past weeks.

UAE ADGM (Abu Dhabi Global Market) has granted Klickl, a virtual asset service provider with offices in Hong Kong and Abu Dhabi, an in principle Approval license to operate as a digital asset broker and custodian.

Michael Zhao, Co-Founder and CEO at Klickl said “The regulated route is the only route for any crypto company’s growth if it wants to be a serious player for the long run.  Long gone are the days where digital asset players enjoy early-mover advantage benefiting from fast growing bull market. Recent crypto market turbulence and big selloff caused by greed-led FOMO driven sentiment is just another example to show why the market needs proper risk control and compliance.”

Formerly known as IDCM, the digital asset exchange group recently rebranded to Klickl representing the sound coins make when clicking in harmony and prosperity.

Klickl aims to deliver that All-in One crypto super app which serves all crypto needs in the ever-evolving digital era.

ADGM has approved license for more than seven virtual asset exchanges to operate in the UAE. The names include Binance, Kraken, as international players, and BitOasis, Midchains, Matrix and others as local ones.

The UAE has become a blockchain and crypto hub and one of the leading regulated environments across the globe. This has attracted crypto entities that were previously headquartered in Hong Kong and Singapore among others.

WadzPay, blockchain payments provider operating in the UAE, has teamed up with DIFC (Dubai International Financial Centre) Fintech Hive and Emirates NBD accelerator program, to offer payment features in the metaverse. This is a huge undertaking given that the metaverse economy is predicated to hit $13 trillion by 2030.  

Moreover this is especially significant in the UAE given that Dubai announced its metaverse strategy in July 2022. As per the strategy Dubai wants to attract 5000 blockchain and metaverse companies to the city by 2027. DIFC has been working through its regulatory arm DFSA to ensure the proper regulatory environment for crypto tokens, security tokens, and is considered by VARA as one of the entities that can house regulated companies in this sphere.

Raja Al Mazrouei, Executive VP of DIFC Fintech Hive was quoted saying, “The 10-week global accelerator programme for metaverse start-ups reaffirms our commitment to support Dubai’s ambition to be among the top 10 metaverse economies in the world.”

We all know that for the metaverse to be successful, payment services in the metaverse will not only have to be seamless but extremely secure as well as compliant. Each metaverse will have to have a robust payment method or it won’t be a fully functional experience.

Noteworthy as well is that Emirates NBD has stated that it intends to build up its 3D capabilities, creating virtual worlds to augment the customer experience and enabling a decentralised payment infrastructure for customers to create, monetise, buy and sell digital assets and services.

Now let’s put it all together, Dubai wants to be a metaverse hub; the UAE has already piloted a CBDC project not only with Saudi Arabia but also other central banks with the wholesale CBDC project Mbridge which is in partnership with BIS and Hong Kong Monetary Authority, Thailand and Central Bank of China. The Mbridge pilot has already commenced with commercial banks in 2022.

So far 105 countries across the globe are exploring CBDCs, with only 9 percent of countries having actually launched a CBDC.

For those not familiar with WadzPay, it is an interoperable and agnostic blockchain payments ecosystem that was founded in Singapore in 2018 but is currently operating across Asia and the Middle East with offices in UAE. As per their website, the company has been working with large payment companies, banks, on CBDC rollouts and digital assets transactions and settlements.

So when Anish Jain Founder & Group Chief Executive Officer of WadzPay announced on LinkedIn, that the company is working with DIFC Fintech hub and Emirates NBD accelerator program to enable financial services in the metaverse, it was newsworthy.  

LaraontheBlock, asked Jain what this meant and how they were working with DIFC, his reply, “WadzPay established its presence in UAE in 2020 with its DIFC entity. The DIFC FinTech hive provided tools to grow our business. It is also the breeding ground for innovation. WadzPay Chain is purpose built for payments and is metaverse ready. Together with the WadzPay payments ecosystem it will provide users with optionality, agility and access into the metaverse while making traditional payments efficient.”

In conclusion, maybe we will be witnessing the first complete financial service and payment offering in a metaverse experience within the UAE sooner than we think. A digital wallet that would or could hold CBDC, stablecoins, crypto that users in the metaverse could utilize for the purchase of digital assets or representations of physical assets as NFTs securely and compliantly.

We will know which start-ups have been chosen to implement these projects with Emirates NBD as they will be announced during Gitex2022.

 In the end it is only when you can garner valued economic activity in the metaverse will the metaverse actually have any sort of true utility.

On the side-lines, it was also interesting to see that WadzPay had signed a strategic partnership with FIGA an enterprise in the Republic of Congo to tokenize the rights of reserves of potash, phosphate and iron which will be extracted over the next 25 years. WadzPay is expected to tokenize $4 billion worth of assets for foreign direct investment.

WadzPay also partnered with Algorand Blockchain where it will utilize Algorand platform in multiple proof of concept-stage projects including Asia and Africa-based CBDC launches.