UAE Metaverse solutions provider MetaEssence launches its G2B2C solution

UAE Metaverse solutions provider MetaEssence launches its G2B2C solution

UAE based MetaEssence launches the world’s first specialized G2B2C (Government to Business to Consumer) utility-based Web3.0 and Metaverse solutions provider.  

MetaEssence focuses on Web3.0 & Metaverse enablement through three main business domains: digital health, digital economy, and sustainability. Introducing innovative solutions to accelerate the government agencies and organizations’ digital transformation, and contributing to the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai to cement the UAE’s position as a global capital for the digital economy. 

Fatma ElSafty, Founder and CEO of MetaEssence, states,” Our vision is to enable simplified, secure, and reliable access to a wide range of Web3.0 & Metaverse solutions where our customers find synergies between their services and securely execute transactions with a business value add. At MetaEssence We emphasize our products value and end results. All our products are blockchain agnostic and we are very keen on building long-term partnerships through a well-established transaction-based model.” 

MetaEssence’s solutions for Digital health and specifically medical tourism will introduce a better patient experience using smart contracts, where patients will have secure access to quality healthcare providers anywhere in the world. Via Metaverse and mixed reality; patients can simulate their experience while the advantageous environment for smart contracts between patients, providers, and payers in the overall system will eliminate many touch points through a more simplified, secure, and patient-centric solution. Thanks to blockchain, Web3.0, and Metaverse technologies to make this possible.

 MetaEssence is planning to launch this year “MetaEssence Heroes Program” to leverage MetaEssence Superheroes group of Worldwide experts in Web3, NFTs, Crypto Risks, regulation, Data Security, blockchain, Mixed reality, and Metaverse to train the new heroes on the “why” and “how” to use these technologies in their organizations.

MENA Web 3.0 Blockchain communications platform, Pravica launches the first DcFi

MENA Web 3.0 Blockchain communications platform, Pravica launches the first DcFi

Headquartered in Egypt with a presence in the UAE, Pravica, the everyone-to-everyone communication platform, offering a native Web 3.0 Blockchain-enabled unified, secure and privacy-compliant messaging platform, has launched the first DcFi (Decentralized Communications and Finance) platform under the name Pravica Club.

The platform is an extension of what Pravica has already been working on for the past three years. Pravica applications, built on Stacks Blockchain and secured by Bitcoin, has developed and launched a completely decentralized Web 3.0 communications platform that can be utilized by both enterprise and individuals securely and easily. Pravica is one of the very few in this sector that offers live products, the Pravica Messenger for mobile devices and now Pravica club.

Mohamed Abdou, Founder and CEO of Pravica explains, “Today there is a high demand for decentralized secure and private communications applications. Projects of this kind have already raised millions of dollars, even though they have yet to build something. At Pravica we are aware that building in Web3 is not easy, especially when it comes to communications apps because of the large amount of data coming in and out, that is why we started early on solving all the problems using a different stack of tools to ensure we have a highly scalable and easy to use the product. We have a great advantage and are offering tangible products.”

The Pravica Club is the first DcFi platform offering several interesting features. It is a DcFi platform because other than allowing for Web3 and native crypto conversations it also offers seamless in-chat payments and stacking pools similar to most DeFi applications out there.

The crypto-native decentralized messaging features include:

Users of Pravica Club are on-boarded with their decentralized identity from BTC domains which are registered through a smart contract on Stacks Blockchain, secured by Bitcoin. No email, phone number or any personal information is required.

All messages are encrypted. Messages can be cryptographically linked back to the crypto wallet by signing special messages with currently the Hiro wallet. In the future, Pravica is working to enable full functionalities of wallet-to-wallet conversations, as well as enabling users to invite others using wallet addresses for full interoperability.

Gideon Greaves, Managing Director CV VC Africa, says, “Pravica club is truly disrupting the way we communicate online. It’s only a matter of time before the web3 community moves away from centralised communication platforms. I believe Pravica club is where they will go. The features, secure platform and team within Pravica are world-class.”

Users don’t need to copy and paste NFTs to be used as profile pictures, but instead, extract the NFT from their wallet and showcase it as a verified avatar. The NFT is authenticated by each user’s wallet. In the future, these NFT avatars will be utilized to unlock other offerings in Pravica Club.

Users can send cryptocurrency payments, as likes, and enter stacking pools. Content creators can thus monetize their content through “Write to Earn” or “Create to Earn”, just like predecessors “Play to Earn”.

One of the biggest and unique features of the Pravica Club is the “eternal message”. Users in Pravica Clubs or in Pravica messenger will be able to extract a text of 1024 characters and mint it as an eternal message. The eternal message takes the form of an NFT. The ramifications are huge, Eternal messages can be used to save and engrave personal moments, like the first time someone said “I love you” or even business agreements or historical statements.

Mohamed Abdou, Founder and CEO of Pravica, explains, “We are empowering the Web 3 creator economy. This is especially relevant in the era of the Metaverse where individuals will need decentralized identities, secure communications and P2P financial transactions. DcFi, presented as Pravica Club, is the gateway towards a truly Web 3.0 creators economy.”

WadzPay teams up with DIFC Fintech Hive to offer blockchain payment features in the Metaverse

WadzPay teams up with DIFC Fintech Hive to offer blockchain payment features in the Metaverse

WadzPay, blockchain payments provider operating in the UAE, has teamed up with DIFC (Dubai International Financial Centre) Fintech Hive and Emirates NBD accelerator program, to offer payment features in the metaverse. This is a huge undertaking given that the metaverse economy is predicated to hit $13 trillion by 2030.  

Moreover this is especially significant in the UAE given that Dubai announced its metaverse strategy in July 2022. As per the strategy Dubai wants to attract 5000 blockchain and metaverse companies to the city by 2027. DIFC has been working through its regulatory arm DFSA to ensure the proper regulatory environment for crypto tokens, security tokens, and is considered by VARA as one of the entities that can house regulated companies in this sphere.

Raja Al Mazrouei, Executive VP of DIFC Fintech Hive was quoted saying, “The 10-week global accelerator programme for metaverse start-ups reaffirms our commitment to support Dubai’s ambition to be among the top 10 metaverse economies in the world.”

We all know that for the metaverse to be successful, payment services in the metaverse will not only have to be seamless but extremely secure as well as compliant. Each metaverse will have to have a robust payment method or it won’t be a fully functional experience.

Noteworthy as well is that Emirates NBD has stated that it intends to build up its 3D capabilities, creating virtual worlds to augment the customer experience and enabling a decentralised payment infrastructure for customers to create, monetise, buy and sell digital assets and services.

Now let’s put it all together, Dubai wants to be a metaverse hub; the UAE has already piloted a CBDC project not only with Saudi Arabia but also other central banks with the wholesale CBDC project Mbridge which is in partnership with BIS and Hong Kong Monetary Authority, Thailand and Central Bank of China. The Mbridge pilot has already commenced with commercial banks in 2022.

So far 105 countries across the globe are exploring CBDCs, with only 9 percent of countries having actually launched a CBDC.

For those not familiar with WadzPay, it is an interoperable and agnostic blockchain payments ecosystem that was founded in Singapore in 2018 but is currently operating across Asia and the Middle East with offices in UAE. As per their website, the company has been working with large payment companies, banks, on CBDC rollouts and digital assets transactions and settlements.

So when Anish Jain Founder & Group Chief Executive Officer of WadzPay announced on LinkedIn, that the company is working with DIFC Fintech hub and Emirates NBD accelerator program to enable financial services in the metaverse, it was newsworthy.  

LaraontheBlock, asked Jain what this meant and how they were working with DIFC, his reply, “WadzPay established its presence in UAE in 2020 with its DIFC entity. The DIFC FinTech hive provided tools to grow our business. It is also the breeding ground for innovation. WadzPay Chain is purpose built for payments and is metaverse ready. Together with the WadzPay payments ecosystem it will provide users with optionality, agility and access into the metaverse while making traditional payments efficient.”

In conclusion, maybe we will be witnessing the first complete financial service and payment offering in a metaverse experience within the UAE sooner than we think. A digital wallet that would or could hold CBDC, stablecoins, crypto that users in the metaverse could utilize for the purchase of digital assets or representations of physical assets as NFTs securely and compliantly.

We will know which start-ups have been chosen to implement these projects with Emirates NBD as they will be announced during Gitex2022.

 In the end it is only when you can garner valued economic activity in the metaverse will the metaverse actually have any sort of true utility.

On the side-lines, it was also interesting to see that WadzPay had signed a strategic partnership with FIGA an enterprise in the Republic of Congo to tokenize the rights of reserves of potash, phosphate and iron which will be extracted over the next 25 years. WadzPay is expected to tokenize $4 billion worth of assets for foreign direct investment.

WadzPay also partnered with Algorand Blockchain where it will utilize Algorand platform in multiple proof of concept-stage projects including Asia and Africa-based CBDC launches.

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Kuwait illustrator brings the Kuwait concept of Dewaniya to life in the form of NFTs

Kuwait illustrator brings the Kuwait concept of Dewaniya to life in the form of NFTs

F2o Designs Shop and F2o Studio founded by Kuwaiti national Fatima Fawzi Alothman launches the idea of bringing the GCC Arab cultural element of Dewaniya to the NFT (Non Fungible Token) Web3 world

Fatima, who currently resides in UAE, is a freelance illustrator specializing in character design, children’s books illustration editorial and advertisement illustrations. She also offers traditional animation services. She holds bachelor’s degree in civil engineering from the American University of Sharjah and a Master’s degree in fine arts from the Academy of Art University in San Francisco, USA.

For those unfamiliar with both the Arabic term and the cultural social aspect of Dewaniya here is a small explanation. A  Dewaniya is a place where friends and people from the community gather to discusses ideas and spread messages related to both local and international issues, and even circulate jokes. It’s where voices are heard, echoed, and taken to further places. It is the weight of the people in the Dewaniya that makes the difference in spreading news to the community.

The Dewaniya served an important purpose in the development of Kuwait over the last 250 years by facilitating quick communication and consensus building among other things. There are many type of Dewaniyas that have evolved from the original archetype and they differ only in terms of the groups they serve and the level of formality.

The Dewaniyas are the core of Kuwait’s social, business and political life, the places where topics of interest are discussed, associates introduced, alliances formed, and similar networking activities undertaken. 

Fatima along with Hamad AlSarraf creative Director, and Hala AlAsfour, Marketing and PR strategist have curated a collection of 3000 NFTs called The Dewaniya Dudes. These NFTs will be part of a Dewaniya platform which will mirror the model of the Real Dewaniya utilizing web 3.0.

To join the Dewaniya platform a user has to have a Dewaniya dude NFT. This will offer access to exclusive content and privileges. As per the website the Alpha mint is coming up soon, and is reserved for the whitelisted only.

Increasingly the Arab world is witnessing innovative ways of how artists and youth in the region are utilizing NFTs and Web3 to bring together the traditional social values and community beliefs with digital future. This is yet another example of how NFTs can be utilized while keeping traditions alive.

Lebanese media figure embraces crypto, blockchain and the metaverse

Lebanese media figure embraces crypto, blockchain and the metaverse

Well know Lebanese media figure Wissam Breidy embraces crypto and partners with UAE’s Crypto Oasis ecosystem to help educate the region on Blockchain and Web3 which will increase adoption and engagement.

Breidy will use his credibility as a popular and accomplished celebrity to help publicize the inherent potential of these disruptive products. As an Arab cultural icon, Breidy is the new ambassador for blockchain and Web3 for Crypto Oasis, the fastest-growing blockchain ecosystem in the world. As one of the most entertaining Arab TV show hosts in the recent era, Wissam Breidy will bring relevance and relatability as Crypto Oasis looks to scale blockchain and Web3 adoption in the region.

Wissam is very passionate about decentralized technology and is committed to creating awareness within the Arab World. “The Future of the Internet has arrived. Web3, NFTs, and Metaverse are our tools for Universal State Layers with Open Gates. Embrace it –don’t be late!,” Breidy says.

“We are delighted to welcome Wissam Breidy on board as our new strategic partner,” commented Ralf Glabischnig, founder of Crypto Oasis. “With Wissam’s strong industry knowledge and outreach, we expect this partnership to help educate the wider Arab Community on Web3 and blockchain technology and tap into something that hasn’t been explored before. We are also looking forward to working with him as an initiator for arte, and to build meaningful connections, educate and inform the market about the ever-growing and evolving ecosystem.”

As a strategic advisor to Crypto Oasis, Wissam will promote the adoption of blockchain and ease out the complexities of the metaverse to make people more familiar with these seemingly tangled digital landscapes for the Arabic speaking population.

For arte, the Web3 Meta-Community by Crypto Oasis, Wissam will help bring together Web3 communities and individuals worldwide to create an environment that enables individuals in the art, NFT and Metaverse area to engage and interact continuously and effortlessly. arte is a global platform focused on creativity, community-building and entrepreneurship in the Web3 space. It aims to bring changemakers in art and technology to discuss the future of digital assets and the metaverse. arte intends to work on educating the wider public on blockchain technologies and Wissam will be a major contributor in the success of the initiative.

Dhabi Coin now licensed in UAE under DMCC

Dhabi Coin now licensed in UAE under DMCC

DhabiCoin (DBC) has received a license from DMCC ( Dubai Multi Commodities Centre). 

Felipe Leclerc, co-founder, DhabiCoin, said: “DhabiCoin is already launched, people can trade on various exchanges today. However, we are following a launch schedule, where we first release the DhabiCoin Wallet in the coming weeks, then the collections in NFTs with Dubai utilities and soon a marketplace of products and services by the end of the year. With the DMCC license DhabiCoin shows the serious commitment it has to generate security and people to be able to use DhabiCoin on a daily basis.”

Leclerc further added: “With the wave of Web3.0, DhabiCoin is studying to enable the construction of an easy environment for companies to be able to connect in the metaverse, using DhabiCoin as a gateway of payment.” 

Dhabi Coin is a utility token on Binance BEP20 which seeks to create a real utility ecosystem among UAE’s biggest businesses including hotels, dealerships, tourism businesses and others. 

UAE based Encryptus OTC crypto trading platform partners with Azadi record label

UAE based Encryptus OTC crypto trading platform partners with Azadi record label

UAE based Encryptus, a platform for the trading of institutional crypto assets as an OTC (Over the Counter) service provider, with license for “Proprietary Trading in Crypto Commodities  from DMCC ( Dubai Multi Commodities Centre)  has partnered with record label Azadi records.

The partnership will work on developing an NFT ecosystem and innovative use cases, which will give holders exclusive access to premium content, limited edition merchandise, VIP tour tickets and more.

Moreso, Shantnoo Saxsena, Encryptus Founder and CEO states; “During the current bearish market, institutional support behind crypto remains strong, and Encryptus is glad to be playing an important role in institutional crypto adoption. It certainly doesn’t hurt that this institutional interest in the crypto market is also working to excite existing investors who were contemplating hastily pulling out of the market.”

Considering how valuable NFTs have become, it is no surprise that Encryptus partnered with Azadi Records, an independent record label keen on providing South Asian artists with a platform to freely express themselves for this extraordinary quest into the world of non-fungible tokens.

Shantnoo further adds, “Our recent partnership with Azadi Records aims to create a use case for the NFT ecosystem in India in a more compliant manner. Our primary focus is compliance and respect for the law of the land.”

“Nayaab.World NFTs and their utilities will unlock new avenues for artist-fans engagement, building a deeper relationship between them,” stated Mo Joshi and Uday Kapur, founders of Azadi Records.

UAE Etihad Airways NFT Collection now on sale

UAE Etihad Airways NFT Collection now on sale

UAE Etihad Airlines has officially announced the release of its first NFT collection for sale under the name “EY-ZERO1”. On the Etihad website the airline announced that its collection is now on sale.

As per the website announcement, “Aviation enthusiasts now have the chance to own digital 3D aircraft models showcasing our ten special liveries across our Dreamliner fleet. Each NFT comes with immediate Etihad Guest Silver status as well as other benefits.”

The announcement goes on to list all the reasons for purchasing Etihad’s NFT collection. First is that the NFTs are a  unique piece of art in limited numbers, purchases will also have immediate Etihad Guest Silver status benefits as well as additional prizes for first time owners.

The EY-ZERO1 sale has started with a limited number of to 2003 collectibles, each NFT is priced at US$349 (+ local sales tax). The sale will close on 18 August 2022 at 2pm UTC with all remaining unsold NFTs eliminated from the collection.

The number 2003 symbolizes the year Etihad airlines was established. The collection features ten highly detailed 3D aircraft models, each one showcasing a unique Etihad Boeing 787 Dreamliner livery, including the Greenliner and the iconic Manchester City-themed aircraft.

By purchasing EY-ZERO1 collectibles, owners will also be directly helping Etihad in its journey to increase its uptake of sustainable aviation fuel. All profits from this collection will go directly to fund the purchase of sustainable aviation fuel in 2022.

The NFT collection has been designed to be as efficient as possible. EY-ZERO1 is set to be minted on the energy-efficient Polygon blockchain. Etihad also partnered with blockchain firm Aerial.is to track the CO2 emissions of the NFTs, and offsetting the entire carbon footprint of the project through Aerial.is.

OasisX MultiChain NFT marketplace the Oasis for NFTs in the MENA region

OasisX MultiChain NFT marketplace the Oasis for NFTs in the MENA region

The NFT (Non Fungible Token) marketplace trading volume is currently at around 4 billion USD per month despite the crypto bearish sentiments. Yet, the NFT segment is still far from saturated or mature, thus promising massive opportunities. Dubai-based OasisX, the first multi chain curated NFT Marketplace and Creator Studio is launching in a few weeks, paving the way for MENA based creators, collectors, and brands to take part in this new digital era. The platform has already on boarded more than 100 artists for its launch in addition to multiple regional brands for web3 activations.

Najib Khanafer, Ramzi Mneimneh, and Jimi Ibrahim decided to take on the challenge of building secure and accessible tools to navigate the NFT and web3 world, bringing meaningful impact to artists, creators, collectors and brands from the region. All three have extensive knowledge in crypto, blockchain and technology and have been early adopters of this disruptive digital trend According to the founders, Web3 is a more trustworthy foundation for achieving financial freedom; and NFTs represent a first, modest step towards solving one of the core problems of Web 2.0: digital applicability and ownership.

LaraontheBlock sat down with the Co-Founder of OasisX Najib Khanafer to learn more about the founders’ story and their unique and innovative platform, predicted to onboard artists, creators and collectors into the realm of NFTs.

What is OasisX?

As the name suggests, an oasis is a fertile ground in the middle of the desert, where water and plants are found. The X in OasisX is for Xploration, and marks the final destination for creators, collectors, and brands to position themselves on the web3 map. OasisX is a world where creativity is unlocked and where everyone can belong and discover their full potential.

NFTs have the right formula for success in MENA. Creative talent, culture, and the rich history of the region coupled with right tech infrastructure and regulatory environment will drive adoption. Khanafer states, “We are building the tech foundation and frontier to bridge the gap between MENA creators and web3, while providing collectors with a new way to support, own and trade in the upside of creativity.”

The broad NFT ecosystem continues to grow and expand, branching out into various new fields that have yet to be explored. At OasisX, users will be exposed to a wide range of categories, including 1/1 art, editions, PFPs, domain names, metaverse objects, music, and many more. To cater to that, OasisX supports the creation of NFTs using different multimedia types such as images, gifs, videos, audio, AR/VR, 3D objects and even documents.

Khanafer states: “We are still just scratching the surface of NFT applications. OasisX aims to support future use cases beyond digital art and collectibles, the obvious being other forms of creative output like utility NFTs and financial contracts (real-world assets). ”

With this in mind, OasisX intends to empower communities by supporting ownership through its inclusive NFT marketplace and Creator Studio, which will unlock new opportunities for artists, creators, brands, and collectors.

NFTs at scale done easy

The current NFT journey is complex, expensive and out of reach for artists, creators and creative teams. The Creator Studio, LaunchX, will securely enable its users to create, manage and mint NFTs at scale, without a single line of code, and at a highly reduced cost.

Khanafer explains, “We created a product that gives creators and brands the opportunity to engage with a tech trend. LaunchX is powered by an AI art generator, a smart contract creator and minting page editor, preserving true creative ownership.”

The user-friendly platform removes the barriers to entry for anyone who wants to tokenize their IP, while reducing the go-to-market and NFT deployment time from months to minutes. In short, LaunchX will enable NFT project creation in a few clicks.

Community empowering NFT Marketplace

As for the Marketplace, it allows users to list and shop NFTs on multiple chains including Ethereum, Polygon and Solana, while offering simple on boarding, non-crypto checkout options, and many other power tools such as bulk creation. Additionally, in its efforts to serve the MENA region, OasisX supports Arabic language on the platform.

Building the Oasis

After raising its pre-Seed round led by angel investors; the company is now looking to raise an additional 3 million USD in a new funding round. A majority of the funding will go into scaling the team, product and brand.

OasisX founders envision a future where the company will continue to exploit the potential of this technology, cementing it as a web3 powerhouse from the MENA region.

Cointelegraph, Blockchain crypto media platform now in MENA in English and Arabic

Cointelegraph, Blockchain crypto media platform now in MENA in English and Arabic

Luna PR founder and CEO, Nikita Sachdev has announced that Luna PR, a PR and Marketing agency focused on blockchain and crypto has acquired the franchise for Cointelegraph MENA. As posted on her LinkedIn Feed, “We are celebrating a huge milestone! I’m proud to announce our acquisition of Cointelegraph MENA.”

She added, “The goal is mass adoption of blockchain, which will revolutionize the way every industry functions today. Building awareness of blockchain in MENA has always been of utmost importance to us. We want other web3 projects globally to know about what the Middle East has to offer. We hope to do just that.”

Nikita told LaraontheBlock, ” I did this because I realize the potential in the Middle East and I want more projects to see what this region has to offer. We will most likely officially launch by next month.”

Cointelegraph is a global Blockchain crypto emerging FinTech media platform that was launched in 2013. Its presence now in the MENA region is a testament to the growing role this region is playing when it comes to blockchain and crypto. Cointelegraph launched its franchise opportunities back in 2015 and has French, Chinese, German, Spanish, Japanese, Italian, Turkish, and Korean and Portuguese websites.

The new franchise owner, Luna PR, has been in the crypto space since 2017 and was founded by American entrepreneur, Nikita Sachdev. It is headquartered in Dubai, with offices in Miami and Singapore, and houses over 100 employees. The blockchain-focused agency has worked with over 600 Web3 clients, including top crypto projects, government entities, and celebrities looking to enter the blockchain space.

As per Luna PR press release, Cointelegraph MENA will be published in both English and Arabic. It will cover Blockchain crypto news from the MENA region. Notably the Arabic website was already up and running before Luna PR took over, of course with different owners.