MasterCard Start Path Program chooses two of the newly announced seven start-ups from UAE. They include Abu Dhabi digital asset exchange Fasset, as well as Dubai based TBTM (Take Back the Mic) Studios which is building the world’s first blockchain-based media fintech, turning culture into currency by rewarding fans and compensating creators for building communities around great content.

In July 2022, Middle East and UK crypto exchange Fasset announced its collaboration with Mastercard to expand its financial reach in Indonesia, after the exchange raised $22 million USD. Fasset currently has operations in Bahrain and the United Arab Emirates. Fasset was granted authorization by the Central Bank of Bahrain to test asset tokenization in the country’s fintech regulatory sandbox.

MasterCard in its endeavor to enhance user experience in NFTs, Blockchain gaming and metaverse has chosen to collaborate with innovative fintech entities working in the Web3 and crypto sphere. 

MasterCard is providing through its program an express lane for Web3 and crypto startups to grow and an ecosystem for them to thrive. As per the press release, “Through the Mastercard Start Path global startup engagement program, we work with digital asset, blockchain and cryptocurrency-based companies that share a vision to make blockchain technology and digital assets more accessible. These companies are making strides to bridge the gap between Web2 and Web3 and meet consumers where they are today. We’re welcoming a new cohort of startups to ease access to digital assets, build communities for creators and empower people to innovate for the future through Web3 technologies. These companies will join the more than 350 companies from 40 countries that have participated in Start Path since 2014.”

Other start-ups include Singapore based Digital Treasures Center, U.S. based  Loot Bolt, Quadrata, as well as Uptop in addition to Columbian based Stable.

The newest Start Path cohort will engage in growth-essential opportunities including technology collaboration, mentorship, access to channels and customers, and the opportunity to accelerate their digital asset innovations and expand into new markets. 

Since its inception in 2014, Mastercard Start Path has fielded applications from over 1,500 startups every year and the program has helped more than 350 businesses attract well over $3.5 billion in funding.

Blockchain, digital asset and crypto companies are invited to apply for the Mastercard Start Path Crypto program.

Capex.com, which already holds a brokerage license in Abu Dhabi’s ADGM FSRA has now been granted an in principle approval for a cryptocurrency license from Abu Dhabi Global Markets.

CAPAX.com’s Founder and CEO, Octavian Pătrașcu, revealed that the new license will strengthen the brokerage platform’s cryptocurrency offerings in the lucrative Middle East and the North Africa (MENA) region. He stated on LinkedIN, “We are happy that we can start this new vertical under Capex.com and become closer to our main goal of offering a powerhouse of trading for our users, under one roof.”

Crypto approval came in addition to the broker’s existing license from the ADGM Financial Services Regulatory Authority (FSRA), gained in 2020, with which it offers traditional trading instruments.

Capex platform’s offerings are primarily trading services with forex and contracts for differences (CFDs) instruments of other popular asset classes. The platform quickly added crypto products as well, with the rising popularity of the asset class. It even expanded its cryptocurrency portfolio over the years, adding more assets.

The brokerage brand also strengthened its presence in the MENA region with several prominent hirings. Earlier this year, it added Fadi Reyad as a Market Analyst specific for the MENA region and Abdelhadi Laabi as MENA Chief Marketing Officer.

UAE Everdome, the interplanetary metaverse project will be launching its first rocket to Mars in December 2022. Everdome espouses 500,000 community members and partners including names like OKX crypto exchange, Alfa Romeo F1 team, and Pierre Gasly as well as others.

As per the announcement the  rocket launch represents a significant milestone in the development of the metaverse, gradually taking this new digital frontier from a frequently misunderstood concept to tangible reality.

 Everdome located in the United Arab Emirates at Hatta mountains, is where their web3 pioneers will embark first to their interplanetary spaceship ‘’Everdome Cycler’’ and then onwards to a new outpost for humanity on Mars. 

The rocket launch stage will see the earliest Everdome supporters and adopters, named “Tier-1 Evernauts”, embark from the Hatta Spaceport to the Everdome Phoenix (EVR Phoenix), a spaceship design inspired by imaginable and viable technologies , created in collaboration with the project’s space scientist partners.

This Everdome Phoenix will then rendezvous and dock with the immense Everdome Cycler in Earth’s lower orbit, a 3km long interplanetary vessel which will propel the first interplanetary metaverse community to their new settlement on Mars.

Everdome’s city on Mars is placed in Jezero Crater, a location chosen by NASA for its contemporary space missions. Once arriving in Everdome city, the pioneering Evernauts will enjoy multiple storylines and experiences, encompassing adventure, entertainment, learning and trading in this virtual, hyper-realistic metaverse space.

The city includes various land plots in six distinct districts, all offering specific possibilities for related brands, businesses, personalities and individuals to engage with old and new audiences alike in immersive experiences previously impossible in the confines of web2.

Everdome will be streaming this milestone launch live via YouTube for the world to witness the true potential of the metaverse, uniting both web2 and web3 audiences in a visual demonstration of the internets’ future.

Saudi Arabian, Saudi British Bank (SABB) is utilizing Contour Blockchain platform to enhance trade finance by improving letter of credit and guarantee procedures for enterprises and international businesses. SABB is working with local fintech entity Bwatech.

SABB is now the first bank in KSA to provide the ability to exchange commercial documents digitally, facilitate the procedures for letters of credit using a decentralized technology, and reduce dependency on paper documents and the time required for document settlement in commercial transactions. 

The Blockchain enabled Contour platform improves transaction security because the data that is shared on the network enjoys a high degree of protection and privacy, which reduces the risk of fraud.

The Bwatech platform boosts the automation of bank guarantees. This service aims to replace paper-based procedures with advanced technical methods by linking banks issuing these guarantees with their beneficiaries to expedite the implementation of the issuance and subsequent procedures.

Yasser Al-Barrak, SABB’s CEO of Corporate and Institutional Banking states, “We are extremely proud of the key role that SABB plays in the expansion and development of global trade, while contributing to our Kingdom’s economic and commercial development under Vision 2030. We are committed to make further progress in executing the bank’s digital transformation plans, in this instance to remove obstacles in Trade Finance, improve national trade flows and accelerate the pace of trade for companies operating in the Kingdom. To achieve this SABB is happy to leverage the latest technologies such as blockchain and is flexible enough to work with leading Fintechs. This will contribute to Vision 2030 goals to make the Kingdom a regional trade hub.”

SABB was the first bank in the KSA to complete an international trade transaction via Blockchain technology.

Contour blockchain has been working with various sectors across MENA to improve trade finance.

In early 2022 The European Bank for Reconstruction and Development (EBRD), and Egypt’s QNB AlAhli bank have facilitating three test letters of credit on the digital trade finance network Contour utilizing Blockchain enabled CargoX platform. The trial took place with QNB ALAHLI bank one of Egypt’s largest commercial banks, acting as issuing bank and the Blockchain enabled CargoX Platform used for electronic presentation of documents.

In September 2022 HSBC has executed a blockchain-enabled, trade finance transaction between Chinese car manufacturer SAIC Motor and the Taajeer Group, Saudi Arabia’s exclusive agent for MG cars. The transaction was conducted on the Contour platform and became the region’s first for the automotive sector.

Singapore based Contour blockchain launched in 2020  after a series of ground-breaking live pilots in 14 countries and a global trial with more than 50 banks and corporates, which reduced processing times for Letters of Credit by over 90%, from 5-10 days to under 24 hours for an industry of USD 18 trillion.

UAE oil giant ADNOC ( Abu Dhabi Oil Company) is piloting a blockchain platform that will show how much CO2 was used to make products such as Murban crude ammonia, and aviation fuels. The pilot will be in cooperation with Siemens Energy AG. 

Using smart sensor data gathered from across ADNOC’s operational chain, from oil to customer, CO2 utilization will be recorded onto a decentralized blockchain ledger. As per the press release, such transparency will allow independent regulators to certify the carbon intensity of products. It will also give customers greater confidence and clarity over the carbon footprint of their purchases.

Abdulmunim Saif Al Kindy, Executive Director, People, Technology & Corporate Support Directorate at ADNOC, said: “People typically associate blockchain technology with crypto currencies, but the use of decentralized ledgers has significant implications for the energy industry. This pilot promises to shine a digital spotlight into our manufacturing processes. It will show the world why energy supplied by ADNOC is among the least carbon intensive in the oil and gas industry.”

The low-carbon energy certificate initiative forms part of a broader memorandum of understanding between ADNOC and Siemens Energy. Under the agreement, specialists from both companies will co-create technologies to accelerate decarbonization and the transition to clean energy. 

Dr. Fahad Al Yafei, Chief Technology Officer, Siemens Energy Middle East, said: “By leveraging our unique knowledge and expertise of certificates of sustainability, Siemens Energy will work with ADNOC to develop solutions for the benefit of the energy industry. Investing in innovation and the co-creation of technologies are vital tools for reducing emissions and meeting Net Zero targets.”

The agreement was signed by Sophie Hildebrand, Chief Technology Officer, ADNOC and Dr. Al Yafei.

Back in 2018 ADNOC had announced its successful collaboration with IBM, piloting a Blockchain-based automated system to integrate oil and gas production across the full value chain. The  system provided a secure platform for the tracking, validating and execution of transactions at every stage, from production well to the end customer.  

In 2020, ADNOC announce that its Panorama Digital Command Center (Panorama)  generated over $1 billion (AED 3.67 billion) in business value since its inception in 2018. Panorama was a key part of ADNOC’s ongoing strategic investments in digitization, blockchain and artificial intelligence (AI) to enable the company to drive greater efficiencies, optimize performance, and respond to complex market dynamics with agility and speed.

UAE metaverse project Eikonikos is launching an NFT collection with Lebanese fashion designer Aiisha Ramadan. Aiisha Ramadan started her couture clothing line from the UAE in 2007, her base for more than 30 years.

The new collaboration will set a milestone in the evolution of the digital fashion industry.

Eikonikos built on the Cardano blockchain platform seeks to transform the landscape of ecommerce, dating, gaming and learning.  The company raised $2 million USD in March 2022.

At that time Mohamed Vasif, founder and CEO of Eikonikos stated, “We are very determined to create a platform that directly competes and rivals metaverse giants like Decentraland and Sandbox.” 

 Vineeth, CMO and co-founder of Eikonikos added, “We will be able to interact with other Metaverse economies in the future. Building a dedicated and crypto-native audience that likes our dope Non-Fungible Token (NFT) designs, intense gameplay.”

On August 5, 2022, Eikonikos launched a premium genesis NFT passport for the global Web 3 community. Today Eikonikos is entering the digital fashion industry.

Mohamed Vasif states, “What is not possible in the physical realm is possible in the metaverse. Our digital fashion transcends physical reality. Eikonikos Digital fashion NFTs is not limited to clothing for avatars. These NFTs clothing will have special powers in the gaming world. We give 100% ownership to NFT holders and the possibility of commercializing them. For instance an aspiring designer can buy, own and even create physical products of these NFT designs. We are at the biggest evolution of the fashion industry. We are here making it.”

According to figures from investment bank Morgan Stanley, the digital fashion industry could be worth $50 billion by 2030.

The newly-announced partnership with Aiisha Ramadan to launch fashion NFTs is to leverage this emerging market. 

Chady Jriege, Co-Founder and Chief Financial Officer of Eikonikos, says, “The collaboration between Eikonikos and Aiisha Ramadan is one of the long lists of brand collaboration that we are working to establish. Aiisha is a celebrated designer and owner of the famous Lebanese brand AIISHA. She fashioned beautiful women like Charlies Theron, Paris Hilton, Ariana Grande, Bollywood celebrities like Aishwarya Rai, and a list of others. The collaboration between Eikonikos and Aiisha Ramadan will bring a unique set of NFT collections. The project combines fashion, art, blockchain technology, spirituality and healing to bring an astonishing collection of digital fashion NFTs.”

Aiisha Ramadan stated, “The role of the metaverse in health and wellness will expand our ability to go to places in our minds we never thought we could reach.  A lot of people have trouble imagining what their aura is like, what their chakras are like, so the metaverse is going to help us to manifest those long-spoken ideas and healing methods into something more tangible for people to feel and see more; it takes us to different dimensions of healing.”

The NFT collection will be launched during the last week of November 2022.

UAE DMCC, Dubai MultiCommodities Centre has signed an agreement with South Korea’s blockchain industry, Busan Metropolitan City, to support global development and adoption of blockchain and web3 technologies. 

During a two-day roadshow of Seoul and Busan, DMCC signed a Memorandum of Understanding (“MoU”) with Busan Metropolitan City that will see the two parties work together on connecting the blockchain ecosystems in Dubai and Busan by hosting regular knowledge-sharing events and connecting crypto, blockchain and web3 businesses in the two cities.

During a welcome speech at the Blockchain Week Busan event, Ahmed Bin Sulayem, Executive Chairman and Chief Executive Officer, DMCC, said, “Blockchain and web3 technologies are revolutionizing industries and sectors across the globe, from finance, healthcare and gaming to business operations such as supply chain management and the sale of goods and services. As we solidify the emirate’s position as a global capital for blockchain and web3, it is clear that there is a substantial opportunity for Dubai and South Korea to collaborate more closely to advance the global industry.”

DMCC’s latest MoU with Busan bolsters the free zone’s global network and reinforces its commitment to building an interconnected blockchain ecosystem.

Park Heong-joon, Mayor of Busan Metropolitan City, added, “Busan has great potential to become a regional hub for blockchain development. This has been reinforced through our partnership with DMCC, which will allow us to replicate the successes of their Crypto Centre and develop a strong crypto ecosystem in Busan. We look forward to working with them closely over the coming months.”

Dubai’s blockchain sector contributes over USD 500 million to the economy and is estimated to support more than 40,000 jobs by 2030 and add USD 4 billion to Dubai’s economy.

All women luxury jet charter, ME Jets, partners with UAE digital asset service provider Hayvn to offer crypto payment services.

ME Jets Managing Partner Amy Spicer, stated,  “With the crypto world being relatively unknown to us at ME Jets we wanted a company that would offer a lot of support when getting started, and HAYVN did just that.  Our requirement was to partner with a global company with a local presence based here in the UAE,that supports local companies and builds a trusted business relationship. “

HAYVN CEO, Christopher Flinos, added, “Being an all-woman team who saw an opportunity, makes ME Jets pioneers in the aviation industry, much like HAYVN is in the digital asset space. Partnering with ME Jets ensures HAYVN continues our expansion of crypto payments into the aviation charter and brokerage industry, adding further credibility to our global presence and abilities”.

Hayvn’s customers in UAE include DAMAC properties.

Amidst what some might consider as bearish markets especially for the crypto mining industry given high energy prices and decreased value in crypto markets, UAE’s crypto mining hardware retailer, Phoenix Technology is investing $300 million in crypto mining sites across the globe.

As per recent news, Phoenix Technology is developing a large scale site in the United States which will be launched in Q2 of 2023. The site will utilize the latest mining technologies including immersive cooling.

Carl Agren, CEO of Phoenix Technology, stated, “Phoenix Technology is aiming to switch from a regional player in the mining space to a global one. In other words, developing, maintaining, and operating sites all around the world. We have been currently focusing on the North American markets, mainly the US and Canada. However, we are planning on setting foot in other regions to try to identify opportunities in untapped mining areas. We are devoting $300 million to be invested in different sites that are development opportunities, under development, or currently operational.”

The company has also signed a strategic partnership with MicroBT, blockchain and AI entity, making it the exclusive sales partner of WhatsMiner in the MENA region.

Phoenix Technology has claimed that it will develop partnerships with other companies that are also pushing the boundaries of mining, such as gas flaring, to bring more technologically advanced solutions to the local market and globally.

Recently Munaf Ali, founder and CEO of UAE-based Phoenix Group, stated that he believes MENA is fast moving toward crypto and blockchain adoption. In the interview he explains, “The Middle East is fast helping the global diversification of jurisdictions which are friendly to operate in. This goes for countries where crypto firms can set up, whether they are crypto exchanges or mining operations.”

In November 2021, Phoenix Technology announced that it signed one of the world’s largest purchases on record for crypto mining rigs, worth US $650 million. In an interview Munaf Ali stated that Phoenix was part of a project that would be developing a large scale crypto mining farm in the UAE.

UAE’s real estate agency Casa Nostra announced that it is now accepting cryptocurrencies from property buyers as well as renters. According to the tweet everything at Casa Nostra can be paid through cryptocurrencies.

As per the tweet, “The future of real estate is here! You can buy your property with crypto. Rent, service fees, and everything can be paid through cryptocurrencies.”

This is not the first real estate agency or property developer in the UAE to accept cryptocurrency payments. A while back DAMAC also started to accept cryptocurrency payments as has Emaar.

Even UAE Properties developer Nakheel partnered with Abu Dhabi based crypto exchange Hayvn offering crypto payment options for Nakheel clients. Nakheel clients are able to pay for their rent, service fee, and real estate purchases in cryptocurrency.

While Huobi partnered with fäm Properties to offer secure crypto payment options for its real estate investors, offering more payment flexibility with this new service. 

In March 2022, UAE based Real estate and industry experts estimated that crypto payments for Dubai real estate increased by 300 percent in 2022 and that the trend would continue. Majority of buyers were using stablecoins such as Tether, USDT as well as Bitcoin and Ethereum.