GameCentric a new Web3 enabled MENA gaming platform which seeks to incorporate crypto and digital assets, has raised $1.5 Million in capital from UAE Angel Investor, Bilal Merchant. The platform is currently live.

This strategic capital injection, positions GameCentric to enhance its platform features to extend its footprint beyond the GCC & MENA region.

Founded by entrepreneur Saad Khan, a veteran in the gaming industry with a shared passion to transform the industry, GameCentric embarked on its journey in 2023.

Saad Khan, CEO of GameCentric, stated, “Crafting a robust vision for our platform, supported by a sound business model and a seasoned management team, resonated with the angel investor, like Bilal Merchant who recognized the immense potential within GameCentric, which drove his decision to invest. Our aspiration is not just to be a gaming platform but a cultural phenomenon transcending borders. Collaboration with industry leaders, community-driven programs and an unwavering commitment to have the best user experience drives all of our future initiatives.”

In line with its vision, GameCentric is set to integrate cutting-edge technologies to remain competitive but also create new compelling propositions for brands, game publishers and gamers. In the coming years, GameCentric will transition to be a web3 digitally native platform & bring in digital assets play including cryptocurrencies by 2025. These milestones represent GameCentric’s commitment to forging a unique identity in the gaming industry, providing consumers with distinct and unparalleled experiences.

As part of its launch strategy and to deliver an exceptional gaming experience, GameCentric has partnered with POWReSports, renowned for its role in brand activations and influencer management campaigns in KSA to give a boost to its gamer acquisition strategy. This collaboration will help solidify the expansion of GameCentrics’ ecosystem offering across the regional gaming landscape.

Bilal Merchant, an experienced businessman/investor with a demonstrated history of working in the oil and energy industry, stated “GameCentric’s visionary strategy in seamlessly connecting brands with gamers, coupled with their unwavering commitment to integrating cutting-edge technologies such as crypto and Web3, has left an indelible impression on me. Their innovative approach positions them as disruptors in the gaming landscape, poised to create a distinctive and rewarding experience for players worldwide.”

GameCentric has garnered support from industry heavyweights such as LIV, UAE’s first & largest digital bank powered by Emirates NBD. As part of their new brand identity aimed at targeting Generation Now, LIV has recognized the platform’s potential to deliver on their banking & financial education objectives through the art of gaming.

The announcement comes just two days after Exverse, a UAE Web3 blockchain gaming project, incubated by launchpads that include KuCoin Labs, Seedify, Epic Games, and ChainGPT, raised $3 million in a private round led by Cogitent Ventures, Cointelligence, and Moonrock Capital.

Investments in Web3 gaming platforms in the MENA region has seen exponential growth over the past two years.

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