UAE based ZelaaPayAE, with headquarters in Sharjah Tech Park and offices in Dubai, which works to integrate fiat and crypto payments utilizing Polygon Blockchain infrastructure, has now joined Visa’s Fintech Fast Track program for a period of five years, to speed up the process of integrating with visa while introducing crypto backed payment credential in the UAE and wider CEMEA region.
As per ZelaaPayAE twitter post, “In this 5-year long partnership with Visa, we are focused on growing across United Arab Emirates and KSA region. ZelaaPayAE shall continue to identify and develop payment products such as collateralized spending and more throughout the span of this collaboration.”
They add, “This accolade now enables us as a fintech provider to enable crypto-transactions using physical debit cards easier and accessible with over 70 million merchants that comprise Visa’s vast ecosystem. It will also allow us to innovate further and surf beyond just debit cards.”
“I have dreamt of making ZelaaPayAE a pioneering fintech startup in the UAE and one of the first movers towards providing alternative financial solutions to the end consumer in this region. By joining Visa’s Fast Track program, this will now be possible and our demographic reach will be limitless as we strive to push for adoption and further utility of payments through cryptocurrencies,” said Sahil Arora, CEO & Founder of ZelaaPayAE.
Alex McCrea, VP, Head of Strategic Partnerships and Ventures for Central and Eastern Europe, Middle East and Africa, Visa, said: ““We’re delighted to welcome ZelaaPayAE to Visa’s Fintech Fast Track program and excited to work with them on the enablement of secure and seamless crypto payments in the UAE. We have no doubt the team at ZelaaPayAE will leverage access to the experts, technology and resources that the program allows to scale with efficiency and expand access to crypto payments.”
Recently ZelaaPay announced that that Cagau store in Dubai are now accepting cryptocurrencies at their store using Bitcoin, USDT, BNB, TRX through ZelaaPay’s XPOS powered by PundixLabs.
ZelaaPay partnered with Lead Ventures in the UAE.
UAE Midchains has also partnered recently with Visa Fast track to offer the same services as ZelaayPay’s partnership with Visa.