In 2022, it appears there is a high level of public interest from the number of online keyword searches for crypto, crypto payments, blockchain, metaverse, NFTs and other related terms. These keywords, for instance, are the top searches in Arab countries. This comes as no surprise as nations in the MENA region were among the list of countries receiving crypto, with the greater region becoming one of the regions that saw the most growth in crypto regulations.

According to Chainalysis, while the MENA region is one of the smallest crypto markets, its growth to $566 billion received in cryptocurrency between July 2021 and June 2022 shows adoption is rising rapidly.

UAE places 10th for highest search regions for ‘crypto’

As per Google Trends, there were high inquiries for the term “crypto” in the country from December 2021 to December 2022. The high volume of searches for “crypto” in the Arab state placed it at 10th, followed by Morocco at 11th place, Lebanon (17th) and Tunisia (38th). Several MENA countries placed high in search queries among 73 nations.

The UAE went up two places compared to the results of the Google Trend search for the same period in 2021. Before, the country was in 12th place out of the top 63 countries. Lebanon retained its position, while Saudi Arabia dropped out of the list in 2022. The Kingdom placed 45th in 2021.

The UAE has been at the forefront of crypto regulation and licensing. In 2022, it has awarded licenses to top crypto exchanges such as Binance, Kraken and Crypto.com, among other platforms, and it also welcomed hundreds of other crypto and blockchain firms.

In a Crypto Oasis annual report entitled, “Crypto Ecosystem in the UAE,” the country’s booming blockchain and cryptocurrency ecosystem resulted in the employment of 7,000 people across 1,400 blockchain crypto entities currently operating in the country.

Lebanon is also no surprise, given its position as the third largest recipient of crypto in 2022, per a Chainalysis report.

Meanwhile, “Bitcoin” was the most searched keyword in terms of cryptocurrencies in the Arab world, beating “Ethereum.” Bitcoin took 80 percent of the searches, with the UAE settling at 22nd and Morocco at 50th among the top countries that have looked up the term.

In 2021, the UAE, Saudi Arabia and Egypt topped the list of countries that searched for Bitcoin. This could be in connection to Bitcoin being the most invested in cryptocurrency as well as the most volatile in 2022. At the time of writing, Bitcoin has a market cap of $323.1 billion, followed by Ethereum with $148 billion, according to the estimates by CoinMarketCap.

As for Ethereum, it was searched for most in the UAE and Lebanon among Arab countries in 2022. They are followed by Saudi Arabia, Egypt and Morocco.

Notably, only two Arab countries in 2022 had the biggest searches for crypto prices, namely the UAE and Saudi Arabia. Both the UAE and KSA are considered the biggest crypto trading markets in the GCC region. The 2022 Geography of Cryptocurrency report by Chainalysis found that Saudi Arabia was one of the strongest markets, with cryptocurrency transaction volumes surging 195 percent year-on-year.

Overall, the MENA region accounts for 9.2 percent of global cryptocurrency trading, up from 7 percent in 2021.

UAE only Arab country with high searches for ‘crypto payments’

The UAE took the number 2 slot globally in terms of regions with high volume searches for the term “crypto payments,” bested by only Nigeria. The list of 16 countries also included Singapore, the UK, the USA and Germany.

The introduction of the Dubai Virtual Asset Regulatory Authority (VARA) and the openness in the UAE for crypto payments have fueled the curiosity of the community. The country’s friendly stance toward crypto has urged top real estate entities and luxury and F&B outlets to accept crypto as a payment method.

Search for ‘CBDC’ grew exponentially at end of 2022

While more countries explore the opportunities of adopting CBDCs, Google searches for the term surged in November 2022. In terms of countries with the highest searches, the UAE came in at 18th place out of the top 68 countries. Other Arab countries on the list were Morocco (47th), Egypt (65th), and Saudi Arabia (67th).

The UAE completed its first CBDC pilot mBridge this year and is expected to continue to move forward with its implementation.

Morocco and Egypt join regions with top searches for ‘blockchain’

Despite an overall decrease in “blockchain” searches this year, several Arab countries topped the list among 72 countries. The UAE took eighth place, followed by Tunisia (15th), Lebanon (17th), Morocco (21st), Egypt (73rd) and Saudi Arabia (74th).

Notably, Lebanon is looking into blockchain and crypto as a means to solve many of its economic and fiscal problems.

Lebanon: Takes 8th place in NFT searches in top search regions globally

The search for NFTs went down in 2022 compared to 2021. Regardless, NFT appears to be an interest to Lebanon residents, with the country placing in eighth place. Lebanon was followed by other Arab countries, such as Morocco (10th), UAE (11th), and Algeria (57th).

In 2021, the UAE placed seventh among the top 31 countries that searched for “Buy NFTs.” Meanwhile, in 2022, Lebanon came in second, passing the UAE, which placed fourth.

Lebanese artists have increasingly issued NFTs in 2022, with more Lebanon residents purchasing the asset to offset the declining Lebanese currency in addition to their growing interest in this crypto segment. Moreover, several Lebanese NFT marketplaces have launched this year, such as OasisX.

Top google searches for crypto exchanges in MENA

When it came to searches for “crypto exchange,” the UAE stood in fifth place, followed by Lebanon (27th), Morocco (45th) and KSA (47th) among the top 65 countries.

Notably, “Binance” topped the list of searches in 95 regions. In the Arab world, the exchange was mostly searched by people from the UAE (ninth), Morocco (15th), Lebanon (16th), Qatar (36th), Kuwait (45th) and Jordan (56th).

Binance has been ramping up its operations within the MENA region in 2022. Within the year, the largest exchange by trading volume received an MVP license in the UAE and a full operating license in Bahrain.

As for home-grown crypto exchanges, CoinMENA was searched for most in Iran, Bahrain, Qatar and Oman. . Meanwhile, BitOasis and CoinMENA were equally searched for in Oman.

BitOasis also topped the searches in Jordan, Lebanon, Kuwait and Turkey. Noteworthy is that there were only 20 highest search regions for these terms.  BitOasis also had more searches in UAE and KSA than CoinMENA.

BitOasis has a strong presence in the UAE that dates back to pre-license days. According to BitOasis Founder Ola Doudin, they are actively working with regulators in Saudi Arabia and elsewhere across the region to introduce their respective crypto regulations.

UAE is the most metaverse-curious country globally in terms of searches

When it came to global searches for the term “metaverse,” the UAE came in second place, passing Singapore, which placed seventh. In Last year’s trends, there were almost no searches on Google for metaverse before October 2021.

In 2022, Dubai introduced its Metaverse Strategy, which aims to create 40,000 virtual jobs and add $4 billion to the emirate’s economy over the next five years.

Lebanon tops searches for crypto mining

Lebanon becomes the top Arab country in terms of searches for “crypto mining,” placing third. It’s followed by the UAE, Bahrain, Tunisia, Morocco, KSA and Egypt.

Notably, Lebanon had the highest number of crypto-mining activities. This spike can be attributed to residents turning to crypto mining as an alternative source of income, given the financial demise of the Lebanese Lira. Lebanon’s low electricity costs also made the country an ideal destination for crypto miners.

As for UAE, it is also one of the attractive hubs for crypto miners in the MENA region, given its open stance on crypto, as well as the projects being launched in the country.

In conclusion, while crypto had a bearish year in 2022, this was not reflected in the google search trends especially when it comes to Arab countries specifically in the GCC. The MENA region and GCC country residents have shown considerable interest in crypto, NFTs, metaverse, and blockchain. These search trends reflect a growing interest in the region for these technologies.

Looking at these trends one can imply that crypto mining in countries like Lebanon are a big part of the crypto ecosystem. It might also be inferred that crypto payments interest will continue to grow in the UAE as will CBDC interest.

The fact is that despite the tumultuous year that crypto and blockchain went through in 2022, we will see more of them in 2023 and it looks like the MENA and Arab region will lead.

Egyptian Central bank has announced that it is currently studying the implementation of CBDC (Central Bank Digital Currency) which should offer a safer and more secure replacement to current cryptocurrencies and the risks associated with them while making use of digital economy.

The Egyptian Central Bank in its 2021 financial stability report stated that it had created an internal and external committee which includes representatives from different Ministerial entities headed by the governor of the Central Bank to study the implementation of CBDCs in Egypt.

It also noted that it is working with external counterparts to study the potential risks and benefits of CBDC implementations. 

Cryptocurrency trading in Egypt is still not regulated and the Central Bank of Egypt has on several occasions mentioned the risk involved in dealing with cryptocurrencies and the fact that it is illegal in the country to do so.

In September, the central bank of Egypt reiterated its warning against dealing in any types of cryptocurrencies, saying that crypto is risky, highly volatile, and is used in financial crimes and e-piracy. At the time the Central Bank of Egypt stated it would fine anyone who violates the Law No 194 of 2020 which prohibits issuing, trading, promoting cryptocurrencies, operating crypto exchanges or any other related activities. The Central Bank will fine violators up to $516,000 ( 10 million LE) or face imprisonment.

The Egyptian central bank had issued a similar warning about cryptocurrencies in January 2018, specifically naming Bitcoin. At that time the Central Bank had noted, “Cryptocurrencies are not backed by any tangible assets and are not supervised by any regulators worldwide, and consequently, they lack the official governmental guarantee and support enjoyed by the other official currencies issued by central banks.”

Yet Egypt has one of the highest crypto usages across Africa and Middle East. In January 2022, TripleA published a report which noted that Morocco topped the Arab countries in terms of crypto ownership, followed by Egypt, then UAE and KSA. The report stated that in 2021 global crypto ownership was estimated at an average of 3.9 percent, 300 million crypto users and 18,000 businesses already accepting crypto payments.

Egyptian national Husayn Hashim, Listing manager of Betconix crypto exchange regulated out of Estonia, states, “The Central Bank of Egypt’s move comes within the framework of the Egyptian government’s efforts to shift to digital payments and achieve financial inclusion. The move is also in line with the growth in the number of Egyptian cryptocurrency traders, as according to the latest estimates, about 1.8% of Egyptians trade cryptocurrencies despite the Egyptian government’s ban on that. I believe that the Egyptian government will soon legally allow the trading of digital currencies after completing the issuance of the legislation regulating this.”

As per a recent Chainalysis blog report, MENA based crypto users received $566 billion worth of cryptocurrency in one year from July 2021 to June 2022. As per the news, this is a 48 percent increase from 2020-2021.

In addition Turkey, Egypt and Morocco once again lead not only in MENA region but globally. All three countries are in the top thirty list of countries with most crypto savings, usage of crypto for remittance payments and permissive crypto regulations.

These could be caused by these countries’ fiat currency devaluations and the huge remittance market in Egypt for example. This is why Egypt has become the fastest growing crypto market in 2022, while Turkey still remains the largest crypto market with its citizens receiving $192 billion.

The report also notes the role of countries in the GCC (Gulf Cooperation Council), and cites the example of Saudi Arabia which is the third largest crypto market in MENA, while UAE stands at fifth largest. This is especially true given the recent stance of the UAE on crypto and the increased regulations as well as the licenses being granted to crypto exchanges the likes of Binance, and FTX.

In Chainalysis previous report from June 2020 until June 2021, the MENA region was also the fasted growing crypto market. At the time the Middle East region received 271.7 billion USD worth of cryptocurrency representing almost 7 percent of global crypto value received. This was an increase of 1500 percent compared to June 2019 until June 2020. The growth of crypto in Middle East was higher than the overall world adoption that had jumped 880 percent by June 2021.At the time both Turkey and Lebanon topped the MENA countries in terms of receiving crypto.

At one point in all of our lives, we have either deleted important messages we received by accident, or lost all our whatsapp conversations, and maybe even wished we knew how to find an important message on discord, telegram, or even a Web3 communication app we were using.  Well this has now been resolved with the advent of a Web3 blockchain enabled, ‘Eternal Message’

Today more than 3 billion people worldwide are using messaging apps, sending an average of 145 billion messages every day. While the majority of these messages are insignificant, some are very important to those sending and receiving them.

While Web3 messaging apps have come to resolve the issues of security and privacy, as well as offer fully encrypted and stored messages on the blockchain, yet none of them has thought about eternally capturing those we deem important so we can retrieve them easily later on.

In an interview with LaraontheBlock Mohamed Abdou Founder and CEO of Egyptian headquartered and UAE based Pravica, developers of a Web 3.0 Blockchain communication platform, highlighted the innovation that will save those very previous messages whether personal, business related or potentially those of historical significance , he explained,“ In both of our Web3 crypto native Pravica messenger and Pravica Club group chat platforms, we have developed a solution that allows users to save their text messages forever on the blockchain in the form of NFTs. We call it the eternal message.”

Explaining how it works, he adds, “Users can take pieces of their conversations and put it in plain text on the blockchain. The piece of conversation will be converted into a single transaction ID that users can share with anyone. It will forever be on the blockchain and can be verified and shown as a Proof of Chat.”

These minted text extracts of 1024 characters, called eternal messages, can be minted into NFTs (Non Fungible token). Eternal messages, which can not only save and engrave personal moments, like the first time someone said I love you, or a marriage proposal, but can also be used in business transactions, forged through a chat or even a historical statement made in a historical moment addressed to a community or group.

 So for example in the historical moment when Ethereum merged successfully, Vitalik statements to the entire Ethereum community could have been engraved eternally on the blockchain, so future generations could bear witness to the achievement decades from now.

With more and more business conversations happening on Web2 and Web 3 messaging platforms, deals, transactions, and partnerships will most probably be minted into eternal messages.

Pravica revealed the ‘Eternal message feature’ during their launch of the first DcFi (Decentralized Communications and Finance) platform, the Pravica Club, at CV Summit 2022, hosted by CV Labs in Switzerland.  Back in 2021, CV VC Labs had invested in Pravica.

Pravica applications, built on Stacks Blockchain and secured by Bitcoin, developed and launched a completely decentralized Web 3.0 communications platform utilized by both enterprise and individuals.

The DcFi platform allows for Web3 and native crypto conversations with seamless in chat payments, stacking pools similar to DeFi applications out there.

The CEO noted, “We are empowering the Web 3 creator economy. This is especially relevant in the era of the metaverse where individuals will need decentralized identities, secure communications and P2P financial transactions as well as features such as eternal messages. This is a gateway towards a truly Web 3.0 creators economy.” 

The central bank of Egypt has once again reiterated its warning against dealing in any types of cryptocurrencies, saying that crypto is risky, highly volatile, and is used in financial crimes and e-piracy.

In the Egypt independent article, the Central Bank of Egypt will fine anyone who violates the Law No 194 of 2020 which prohibits issuing, trading, promoting cryptocurrencies, operating crypto exchanges or any other related activities. The Central Bank will fine violators up to $516,000 ( 10 million LE) or face imprisonment.

The CBE statement reads, “Whoever violates this shall be imprisoned, and fined no less than one million pounds and no more than LE10 million ($516,340), or one of these two penalties.”

The Egyptian central bank issued a similar warning about cryptocurrencies in January 2018, specifically naming Bitcoin. At that time the Central Bank had noted, “Cryptocurrencies are not backed by any tangible assets and are not supervised by any regulators worldwide, and consequently, they lack the official governmental guarantee and support enjoyed by the other official currencies issued by central banks.”

Yet Egypt has one of the highest crypto usages across Africa and Middle East. In January 2022, TripleA published a report which noted that Morocco topped the Arab countries in terms of crypto ownership, followed by Egypt, then UAE and KSA.

The report stated that in 2021 global crypto ownership was estimated at an average of 3.9 percent, 300 million crypto users and 18,000 businesses already accepting crypto payments.

In addition as per the report there are 32 million crypto users in Africa, 160 million in Asia, 38 million in Europe, and 28 million in North America, while Latin America has 24 million users.

Morocco was reported as having 878,168 crypto owners which was 2.38 percent of the population. It was followed by Egypt which had 1, 791,185 million crypto owners at 1.75 percent of the population.

Headquartered in Egypt with a presence in the UAE, Pravica, the everyone-to-everyone communication platform, offering a native Web 3.0 Blockchain-enabled unified, secure and privacy-compliant messaging platform, has launched the first DcFi (Decentralized Communications and Finance) platform under the name Pravica Club.

The platform is an extension of what Pravica has already been working on for the past three years. Pravica applications, built on Stacks Blockchain and secured by Bitcoin, has developed and launched a completely decentralized Web 3.0 communications platform that can be utilized by both enterprise and individuals securely and easily. Pravica is one of the very few in this sector that offers live products, the Pravica Messenger for mobile devices and now Pravica club.

Mohamed Abdou, Founder and CEO of Pravica explains, “Today there is a high demand for decentralized secure and private communications applications. Projects of this kind have already raised millions of dollars, even though they have yet to build something. At Pravica we are aware that building in Web3 is not easy, especially when it comes to communications apps because of the large amount of data coming in and out, that is why we started early on solving all the problems using a different stack of tools to ensure we have a highly scalable and easy to use the product. We have a great advantage and are offering tangible products.”

The Pravica Club is the first DcFi platform offering several interesting features. It is a DcFi platform because other than allowing for Web3 and native crypto conversations it also offers seamless in-chat payments and stacking pools similar to most DeFi applications out there.

The crypto-native decentralized messaging features include:

Users of Pravica Club are on-boarded with their decentralized identity from BTC domains which are registered through a smart contract on Stacks Blockchain, secured by Bitcoin. No email, phone number or any personal information is required.

All messages are encrypted. Messages can be cryptographically linked back to the crypto wallet by signing special messages with currently the Hiro wallet. In the future, Pravica is working to enable full functionalities of wallet-to-wallet conversations, as well as enabling users to invite others using wallet addresses for full interoperability.

Gideon Greaves, Managing Director CV VC Africa, says, “Pravica club is truly disrupting the way we communicate online. It’s only a matter of time before the web3 community moves away from centralised communication platforms. I believe Pravica club is where they will go. The features, secure platform and team within Pravica are world-class.”

Users don’t need to copy and paste NFTs to be used as profile pictures, but instead, extract the NFT from their wallet and showcase it as a verified avatar. The NFT is authenticated by each user’s wallet. In the future, these NFT avatars will be utilized to unlock other offerings in Pravica Club.

Users can send cryptocurrency payments, as likes, and enter stacking pools. Content creators can thus monetize their content through “Write to Earn” or “Create to Earn”, just like predecessors “Play to Earn”.

One of the biggest and unique features of the Pravica Club is the “eternal message”. Users in Pravica Clubs or in Pravica messenger will be able to extract a text of 1024 characters and mint it as an eternal message. The eternal message takes the form of an NFT. The ramifications are huge, Eternal messages can be used to save and engrave personal moments, like the first time someone said “I love you” or even business agreements or historical statements.

Mohamed Abdou, Founder and CEO of Pravica, explains, “We are empowering the Web 3 creator economy. This is especially relevant in the era of the Metaverse where individuals will need decentralized identities, secure communications and P2P financial transactions. DcFi, presented as Pravica Club, is the gateway towards a truly Web 3.0 creators economy.”